Aug 5, 2026 · 42 min · 13 segments
Vladimir Baranov is the founder of Human Interfaces, where he coaches science and tech executives and founders on the leadership and communication skills their technical training never covered. His…
Vladimir BaranovGuestJosephHost
So I look at myself as more as a bridge builder between the knowledge that have to the knowledge that you need to have in order to run successfully the company as a scientific and technological founder.

What I've observed over my years of being a founder and executive myself is that somehow by the nature of chance or by avoidance, technologists and scientists, as they go through the education and getting the experience, they're not exposed to any sort of like leadership responsibilities or any sort of management responsibilities.

And somehow they end up in the positions of leadership and people tell them, just go ahead and do it.

And while they're super smart in the area of science and tech, people is very different issue.

And I think that's a failure of a society, not necessarily their individual, because we don't provide them tools to how to do that well.

I do believe that a lot of scientists and engineers are extremely good at problem solving, although within their domain.

But if we translate those skills of problem solving into also human domain, we can unleash so much more intellectual power and so much good They can come out of those interactions if those skills are
learned.
And why you? Why is this something that you've chosen as your current career path?

One of the things I selfishly decided is that I would like to lead a life that is purposeful and mission oriented.

I spend my 20s and my 30s thinking like, what is a good cause to work on? And
in

the end, I figured out that we are really locked into two missions, either maintaining life that we have on this planet or we're providing ourselves outside of that.

Both of those missions require innovations in technology and sciences in order to be successful.
and being executives,

I have observed, as I mentioned before, that we're lacking those leadership and management skills.

So a lot of problems, even though technically very much feasibly of solving, We're failing because we're not reaching the right markets.

We're not communicating well the solutions that already, perhaps already exist.

So I look at myself as more as a bridge builder between the knowledge that have to the knowledge that you need to have in order to run successfully the company as a scientific and technological founder.

What I've observed over my years of being a founder and executive myself is that somehow by the nature of chance or by avoidance, technologists and scientists, as they go through the education and getting the experience, they're not exposed to any sort of like leadership responsibilities or any sort of management responsibilities.

And somehow they end up in the positions of leadership and people tell them, just go ahead and do it.

And while they're super smart in the area of science and tech, people is very different issue.

And I think that's a failure of a society, not necessarily their individual, because we don't provide them tools to how to do that well.

I do believe that a lot of scientists and engineers are extremely good at problem solving, although within their domain.

But if we translate those skills of problem solving into also human domain, we can unleash so much more intellectual power and so much good They can come out of those interactions if those skills are
learned.
And why you? Why is this something that you've chosen as your current career path?

One of the things I selfishly decided is that I would like to lead a life that is purposeful and mission oriented.

I spend my 20s and my 30s thinking like, what is a good cause to work on? And
in

the end, I figured out that we are really locked into two missions, either maintaining life that we have on this planet or we're providing ourselves outside of that.

Both of those missions require innovations in technology and sciences in order to be successful.
and being executives,

I have observed, as I mentioned before, that we're lacking those leadership and management skills.

So a lot of problems, even though technically very much feasibly of solving, We're failing because we're not reaching the right markets.

We're not communicating well the solutions that already, perhaps already exist.
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