EVOLVE Commerce Club Voices Podcast is where we explore how people shop and how retail works, with the people behind global commerce today.
AI is everywhere in retail but most organisations still use it to optimise costs, not to unlock growth. In this episode, we explore the real untapped potential: AI reshaping discovery, search, and personalisation, and what that shift could mean for how brands actually grow.
Joining us is Sander Ardinois, Executive AI & Data Advisor and former VP of AI at H&M Group and Director at Nike, who's spent decades building AI inside retail operations and has a clear view of just how much further it can go.
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