18 - Inside the Flow: Rethinking Security in Global Venues

Can you share an observation that you've had or an experience when you saw someone behave in a certain way that you did not anticipate? Sure.

Where do we start? First of all, I think I could explain a little bit what our products do.

Our products are there as a means to only allow the right person to come in.

When we have a product like that, you usually need to look at how people try to sneak other people in, for example.

And maybe they don't do it intentionally.

They may have forgotten their ticket.

Well, when I say not intentional, they don't do it with evil intent, they don't do it with bad intent, but they do think that they should do it.

So in stadiums and events, people get happy, they celebrate, they get drunk, and that's what you have.

And then you have people, of course, who may have drank too much, so they threw up.

Does

that happen?

I mean, that could happen.

And then you have people carrying drinks, you know, for their family and friends and they spill it and things like that.

So you need to start looking at all these different things that could happen.

And that sometimes becomes a product requirement to us from our customers.

I imagine a fan walking through a stadium with drinks.

What challenges does that create for you when it comes to access, security gates, seamless experience for the fans?

Okay, and then here I think we need to look at where we have our products right so we have our products at different layers in the stadium so where where the visitors in the they have where they carry drinks would be the internal areas and not the the part where they come into the stadium usually when they come into the stadium there's also many quite often the requirements that they do not bring in too many things because you're also wary of like football hooligans bringing you know things they're not supposed to bring in so and that's why some of the turnstiles are designed in such a way and it's actually a standard for for the stadiums that that they're tighter they're smaller right so that you're not allowed to bring a huge bag and things like that So beyond using that as a means to prevent tailgating or piggybacking, what I mentioned earlier about intentionally bringing a friend

in,

that also prevents people from bringing things that are not supposed to bring in, large objects.

I remember, I mean, I've been to quite a few stadiums and I do remember that the security gates is oftentimes associated with waiting times and the friction in the experience.

Yes.

Yeah, that's unfortunately part and parcel of the, and that's what I said about, you know, observing people flow, right? Because everybody hates to queue, but it's an unavoidable part of the process, right? Because we are trying to validate people.

We want to make sure that everybody, we let the right people in.

So there needs to be a certain pace, but we also do not want to inconvenience people.