Episode 106 - Pod Swap with Kylee Chandler: How to Grow Your Email List & Podcast Organically

... a word that I want more clarity around for my audience.

Sure.

So you help establish coaches, course creators, build organic visibility system.

Yeah.

Yes.

Okay.

What is the org- organic visibility system? Like, can you dive in? What does that look like? What makes that up?

Yeah.

It's actually an ecosystem that I-

Mm-hmm

... that I teach people how to build, and it is through, um, my...

I have an eight-week group coaching program called Business Visibility Made Easy that I developed, um, after trying to run paid ads and wasting thousands and thousands of dollars, and I just got so frustrated with the whole process that I thought, "There has got to be more ways to build an email list other than just creating another lead magnet and putting it out on social media." And so back then, Facebook was my platform of choice, and it still is.

It's where I've built my, uh, my multi-six-figure business all organically.

Um, back then LinkedIn was a place to go find a job, and Instagram, I wasn't on it.

I didn't understand it.

I was like, "Uh-uh." So I dove into Facebook, and I developed over 10 strategies through that platform alone that when you layer them in the proper order that I teach, you actually build a visibility ecosystem that begins to turn on itself for you so that you don't have to think about, "Oh, I need to spend 10 hours this week growing my list." You just go in and you do your daily activities, your weekly activities, and your list starts to grow, and your leads start coming in automatically.

It's really cool.

But it's little things like, um, you know, there's so many communities, and community is a big word for, for this year, for 2026.

Um, I feel like the people that are gonna be successful in business are the ones who are gonna make those genuine human connections and build relationships and community.

And so Facebook Groups, I mean, there are some ama- there are some really icky ones.

There are, but there's some really great ones where you can be visible and be of service, not promote anything.

But if you have your Facebook personal profile dialed in the way that I teach, it's actually a list growth funnel for you, and it does the work for you, and all you have to do is show up and be your amazing self, answering questions, for example, about podcasting.

You know, if you're in a Facebook group with a bunch of entrepreneurs and people are like, "My podcast isn't growing," or, you know, "What's a great way to leverage my podca-" and you're there and you're answering their question, they're gonna get curious about you, Kylie.

And when they go to click on your personal profile, they slide right down to your email list.

So it's things like that that end up creating this...