Jul 17, 2026 · 26 min · 11 segments
AB sits down with Carrie Palin, Cisco’s Chief Marketing Officer, for a spirited conversation on a variety of topics, from her journey as a marketing leader across several tech giants, to the skills…
Carrie PalinGuest
Aaron BelinfantiHost
right? Like I, when Cisco called, I had to kind of pinch myself because I thought this is an iconic brand.

There is a level of trust and respect that is so different from most other companies globally, especially tech companies.

And in an era of time where everything's happening so fast with technology, there's a real lack of trust in the ether, to be frank.


To be the steward of that brand, I don't take lightly, right? And so when I came here, I thought, we've got an opportunity to modernize this brand, but let's not screw it up.

right? Like I, when Cisco called, I had to kind of pinch myself because I thought this is an iconic brand.

There is a level of trust and respect that is so different from most other companies globally, especially tech companies.

And in an era of time where everything's happening so fast with technology, there's a real lack of trust in the ether, to be frank.


To be the steward of that brand, I don't take lightly, right? And so when I came here, I thought, we've got an opportunity to modernize this brand, but let's not screw it up.
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