May 30, 2026 · 31 min · 10 segments
Sean Petterson explains how Supersede delivers a true 1:1 replacement for plywood and OSB that outperforms wood on durability, safety, cost stability, and supply predictability, without the need for…
Sean PettersonGuest
Kathryn WheatmanHostNo entities detected.
So yeah, I'm gonna go straight into the, the now traditional quick-fire questions.
So there's a perception that circular economy products are usually more expensive and that customers typically prioritize sustainability and are prepared to pay, pay more.
I'm doing the sentence, but, uh, it's what they expect, but we're, uh, we're able to compete.
And we tend to think that recycling plants require a big investment and rely on a consistent high volume input of specialized content.
And as more ty- different types of plastic are recycled, we're starting to understand the complexities, including the difficulties around mixed materials, contaminants and toxic chemicals.
So yeah, I'm gonna go straight into the, the now traditional quick-fire questions.
So there's a perception that circular economy products are usually more expensive and that customers typically prioritize sustainability and are prepared to pay, pay more.
I'm doing the sentence, but, uh, it's what they expect, but we're, uh, we're able to compete.
And we tend to think that recycling plants require a big investment and rely on a consistent high volume input of specialized content.
And as more ty- different types of plastic are recycled, we're starting to understand the complexities, including the difficulties around mixed materials, contaminants and toxic chemicals.
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