

If you're interacting with somebody, do you have 100% trust in somebody? Well, maybe your significant other, maybe some of your family members.

But I think we're not aiming for perfection here, but we are aiming for trust.

And I know that sounds a little pithy, but if you're creating insights or analytics or dashboards or data, and your consumers can't trust it, you're done.

The most beautiful dashboard, the most eloquent insight, the most transformational insight.

And what is needed to do that? So the title of my keynote was What Is Trust Made Of? And I think that's, I maybe over-pithified it, a little too pithy, a little too soundbitey, a little too clickbaity, maybe? I don't know.

And I will tell you my the theory, the through line, the talk, the primary talk track of my keynote.


I'm not in my Prophecy uniform, and you don't see my Prophecy LCD sign behind me for some other reason.


If you're interacting with somebody, do you have 100% trust in somebody? Well, maybe your significant other, maybe some of your family members.

But I think we're not aiming for perfection here, but we are aiming for trust.

And I know that sounds a little pithy, but if you're creating insights or analytics or dashboards or data, and your consumers can't trust it, you're done.

The most beautiful dashboard, the most eloquent insight, the most transformational insight.

And what is needed to do that? So the title of my keynote was What Is Trust Made Of? And I think that's, I maybe over-pithified it, a little too pithy, a little too soundbitey, a little too clickbaity, maybe? I don't know.

And I will tell you my the theory, the through line, the talk, the primary talk track of my keynote.


I'm not in my Prophecy uniform, and you don't see my Prophecy LCD sign behind me for some other reason.
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