How to Get Customers to Say Yes

So let me give you a picture of what I mean.

So if you have a clothing boutique, And you know that you either have a stylist on the floor or that your sales associates are great at picking for your customers.

You've got someone who are great at their job.

I'm just going to call it a woman.

Just go with me here.

She asks all the right questions.

She will pull the right pieces.

She can look at any woman and know within 30 seconds which cut of jeans is going to work for her on her body.

If you have that person, can you please let me know? One day a customer is going to come in and she has been dreading jeans shopping because let's be honest, I don't know about men, but women always dread jeans shopping.

Nothing ever fits right.

Maybe she's got a longer torso and shorter legs.

I wonder where this example came from.

Or she's in between sizes.

Again, I wonder where this example come from.

Whatever it is, she's tried everything.

But your super amazing stylist sales associate works with her for 15 minutes, pulls three pairs, nails it on the second one.

The woman comes out of the fitting room.

She's standing there looking at herself in the mirror.

And she genuinely looks great.

And she knows it.

You can see it all over her face.

Your stylist has done something really, really difficult.

She found a pair of jeans that fits a real human body.

That amazing sales associate of yours has your voice in the back of her head saying, we need to use these kinds of transformations as part of our social media.

Your stylist, your sales associate, they know that they need to be doing this.