He Sold 2 Mobile Apps Without Coding Anything | Brett Malinowski

And, you know, it was, it wasn't a ton of work at the end.

So you have put a lot of effort into building a personal brand, I'd say.

Yeah.

That's recently.

Yeah.

Relatively recently.

Is this something that you think like there's so many different types of founders, but like why did you decide to like put effort into the personal brand and then outsource? Cause you do know how to code, but then outsource the developments and whatnot.

Like what's your thought process behind going big on creating content?

When I was young, I was like 16 years old in my bedroom at my parents' house, right? Like trying to build apps and trying to create software.

There was no one really to look up to.

There was a few small people on YouTube or whatever.

I watched Alex Becker a lot.

Me too, bro.

So I wanted, I'm doing this right now, building a personal brand, sharing my experience, telling people how to build software for my younger self.

Right.

Like I always wanted someone to look up to and have a community.

So I'm doing that to inspire younger entrepreneurs to take a bet on themselves and, you know, build a life of freedom.

It wasn't to get customers for your businesses.

That's a that's a byproduct, I think.

OK, interesting.

Because I didn't go into it with I'm going to get a bunch because I think if you if you try to build a brand that way, you come off too ad focused.

Hmm.

Whereas like if you go into with the mindset of like, I'm building cool things and I want to share with people and like inspire people.

I'm

the complete opposite.