€100k Yet Afraid To Invest
Anne-Marie's followers hoard startling cash reserves quietly
Jul 7, 2026 · 35 min · 18 segments
Aideen Finnegan speaks to financial influencer Annmarie Gaynor (Irish Budgeting Mummy) and…
Cian CarolanGuest
Aideen FinneganHostAnne-Marie GainorGuest

And then there, like you say, there were some industry representative bodies there, and then the, the, there was a member from the ccpc.ie, uh, there as well.

And they're, I guess, y- all of you have something in common in that you deal with people who have money questions all the time.
Yeah, I think the big thing about the room was it was like, like, like Cian said, it was a whole load of different kinds of people related to finance-

Well, I mean, my initial reaction when I saw that there were, like, influencers invited was, mm, what message, uh, are they hoping to kind of field to the general-

... public? I, I, you know, that's my automatic reaction, is they are looking for access to your people and what, and I suppose there's a bit of political messaging there.

What were Simon Harris and the junior finance minister, Robert Troy, looking to find out from you?
What the consumer wants, what the normal person wants, what the person kind of that's following us wants.


And then there, like you say, there were some industry representative bodies there, and then the, the, there was a member from the ccpc.ie, uh, there as well.

And they're, I guess, y- all of you have something in common in that you deal with people who have money questions all the time.
Yeah, I think the big thing about the room was it was like, like, like Cian said, it was a whole load of different kinds of people related to finance-

Well, I mean, my initial reaction when I saw that there were, like, influencers invited was, mm, what message, uh, are they hoping to kind of field to the general-

... public? I, I, you know, that's my automatic reaction, is they are looking for access to your people and what, and I suppose there's a bit of political messaging there.

What were Simon Harris and the junior finance minister, Robert Troy, looking to find out from you?
What the consumer wants, what the normal person wants, what the person kind of that's following us wants.
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€100k Yet Afraid To Invest
Anne-Marie's followers hoard startling cash reserves quietly
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