Post More or Post Better? The Truth About Content Frequency

And authority building, which is what I was saying to your SEO, that would sell locally as their authority.

Professionals keep hearing the same advice.

Post less.

Only post when you have something important to say.

Focus on quality over quantity.

But what if that advice is actually slowing your authority growth? Today, we are breaking down one of the biggest debates in content marketing.

Should professionals post more or post better? And more importantly, what are you actually trying to accomplish? Welcome back to Authority Matters.

I'm Leanne Lyon, and this is our series from the Legal Podcast Network, and now the Authority Podcast Network as well, where we break down how authority gets built online through founder-led media, personal branding, and strategic content.

In series one, the first four episodes, we talked about why authority matters.

Now we're getting practical.

Series two is all about how authority gets built in real life.

And today we're tackling one of the most common questions professionals ask.

How often should I actually post? I am joined, as always, by Dennis D.M.

Metter, founder of the Legal Podcast Network and the Authority Podcast Network, and better known around here as BAM Ma'am.

And now it's time to BAM.

Let's get into it.