Aug 9, 2026 · 14 min · 9 segments
Moderation sounds like the sensible middle ground. One or two drinks, stay in control, and carry on. But I think there's a problem with that story. For me, moderation means wanting more of something…
Andy RamageHost
What do I mean by moderation first and foremost? And why do I think moderators are liars? Because, let's begin with what is my term of moderation.

In the instance around alcohol, someone really wants to drink two drinks but uses their willpower to have one.

Someone would really like to polish off that bottle of wine but uses all of their willpower just to stop at a glass or two.

And I think moderation is always doomed to failure because of that key ingredient, willpower.

If you need willpower to resist something, and we know this through all the wonderful research, I talk a lot about this in my latest book, that will be out soon and the courses that I run that essentially willpower is like a metaphorical muscle.

Therefore, when you're tired or hungry or emotional, it's been the long, the end of a long, hard day resisting the temptation to scream at the boss or the kids or whatever your setup is, your willpower tanks are empty.

Why does my water always turn into wine? All those type of stories, right? When you are running change on willpower, it's always doomed to failure.

Moderation, by its nature... requires the need of willpower therefore it's always doomed the two can't live together otherwise someone's got to spend the entirety of their life using willpower to resist something and of course at some points that willpower just doesn't show up for whatever reason and all of a sudden the moderators one drink becomes five now here's my big problem with this and why I think moderators are liars and they are and by the way I've been in that camp of moderating before and I lied before like everyone else does and here's what I mean by that it goes a little bit like this There is a concept called confirmation bias.

What do I mean by moderation first and foremost? And why do I think moderators are liars? Because, let's begin with what is my term of moderation.

In the instance around alcohol, someone really wants to drink two drinks but uses their willpower to have one.

Someone would really like to polish off that bottle of wine but uses all of their willpower just to stop at a glass or two.

And I think moderation is always doomed to failure because of that key ingredient, willpower.

If you need willpower to resist something, and we know this through all the wonderful research, I talk a lot about this in my latest book, that will be out soon and the courses that I run that essentially willpower is like a metaphorical muscle.

Therefore, when you're tired or hungry or emotional, it's been the long, the end of a long, hard day resisting the temptation to scream at the boss or the kids or whatever your setup is, your willpower tanks are empty.

Why does my water always turn into wine? All those type of stories, right? When you are running change on willpower, it's always doomed to failure.

Moderation, by its nature... requires the need of willpower therefore it's always doomed the two can't live together otherwise someone's got to spend the entirety of their life using willpower to resist something and of course at some points that willpower just doesn't show up for whatever reason and all of a sudden the moderators one drink becomes five now here's my big problem with this and why I think moderators are liars and they are and by the way I've been in that camp of moderating before and I lied before like everyone else does and here's what I mean by that it goes a little bit like this There is a concept called confirmation bias.
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