Oct 21, 2026 · 6 min · 8 segments
The offshore annuity channel is driving growth in the US life reinsurance market, according to a new Best's Market Segment Report discussed by Edward Kohlberg, director, and Lou Silvers, senior…
And as that happens, we're seeing companies use more reinsurance mostly on a flows basis.
Mainly if we look at some of the smaller fraternal or mutual type companies, they're using flow reinsurance to support that growth so they could get into the market and help their distribution by participating in that growth that has happened through those periods for the annuity market.
There's been more annuity for direct sales, and there's also been some new reinsurance players that have come into the marketplace over that time.
And as that happens, we're seeing companies use more reinsurance mostly on a flows basis.
Mainly if we look at some of the smaller fraternal or mutual type companies, they're using flow reinsurance to support that growth so they could get into the market and help their distribution by participating in that growth that has happened through those periods for the annuity market.
There's been more annuity for direct sales, and there's also been some new reinsurance players that have come into the marketplace over that time.
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