Taste of Serendipity (What's Happening in the Alcohol Industry) | All In Good Taste
Jul 1, 2026 · 27 min · 9 segments
Hospitality is evolving as consumer drinking habits, wellness trends, and guest expectations continue to change. In this panel discussion, hospitality and beverage industry leaders explore how…
Hospitality is evolving as consumer drinking habits, wellness trends, and guest expectations continue to change. In this panel discussion, hospitality and beverage industry leaders explore how restaurants, alcohol brands, distributors, and marketers are adapting to a new generation of consumers. From premium non-alcoholic beverages to changing bourbon marketing strategies, this conversation looks at what today's guests actually want—and why authentic experiences matter more than ever. Whether you're a restaurant owner, bartender, beverage professional, hospitality student, marketer, or simply interested in where the food and beverage industry is headed, this episode offers valuable insight into one of hospitality's biggest cultural shifts. Host: Aidan Descourouez Guests: Abby Kritzler (CCO & Executive Director at Boka Restaurant Group) Website: https://www.bokagrp.com/ Jake Ireland (CEO & Founder of Off Hours Bourbon) Website: https://drinkoffhours.com/ Samantha Catalina ( Fractional CMO - specializing in beverage) Linkedin: https://www.linkedin.com/in/samcatalina/ James Feeley ||| (Director of Sales, Wine & Spirits at Lakeshore Beverage) Website:https://www.handfamilycompanies.com/lakeshore-beverage Time Stamps / Chapters: 00:00 Introduction & The Changing Face of Hospitality 00:01:18 Meet the Panel 00:04:49 How Restaurants Are Adapting to Changing Drinking Habits 00:06:32 Are Restaurants Losing Beverage Revenue? 00:07:34 Younger Generations Are Reshaping Hospitality 00:10:28 Building a Bourbon Brand in a Changing Market 00:11:33 Why Younger Consumers Want Different Alcohol Brands 00:13:55 Should Bourbon Companies Make Non-Alcoholic Products? 00:17:16 Marketing Alcohol in a Wellness-Focused World 00:18:53 Are Non-Alcoholic Drinks Here to Stay? 00:20:53 Are People Drinking Less or Just Drinking Differently? 00:23:37 Beverage Trends Shaping the Future of Hospitality 00:26:05 The Metrics Every Hospitality Leader Should Watch 00:27:09 Final Thoughts
Hospitality is evolving as consumer drinking habits, wellness trends, and guest expectations continue to change. In this panel discussion, hospitality and beverage industry leaders explore how…
