Yema

UK brand.

Yema, also a French brand.

French, yeah.

So yeah, a lot to see.

You know? And-

You are getting, y- you, you're getting-- I mean, I think Yema is kind of, like, in that world, although Yema's maybe a little bit more expensive.

Like, you're getting pretty close to some other watches that are, that it would be really hard, it would be really hard to say.

You know, you have the opportunity to get a Formex Essence, but maybe look at the M- Maybe look at the Mido Multifort.

It does come on a bracelet if you wish, but I chose to get it on the kind of rally style leather strap.

It's quite a nice little Yema branded clasp on there.

And if we look at the case back, we can see that on there, of course, you have a little medallion style case back with the Alpine logo on it.

altogether a cool little watch i quite like a little mecha quartz i have to say they're very easy to run and wear because of course the battery lasts many a year and once it's set well it's set and you get that little mechanical element for running the chronograph in there well you know I'm a bit of a sucker.

right.

Yema is maybe there, but not in the same way.

Yeah, yeah.

Not

Yeah, yeah.

This is fantastic.

Yema is a very immature

version of those, right?

It's different, right? It's different.

Yema's CMM movements are...

Some of the coolest in the industry.

I'm not qualified to say, mechanically speaking, blah, blah, blah.

It could be every color of the blue.

Totally different from photograph to photograph.

So spec-wise, we've got a regular Superman here with Yema's in-house CMM 1.0, 4 hertz, 70 hours of power reserve, minus 3 to plus 5 seconds per day is the rating on that movement.

And it's a very thin movement, which allows them to get this thing down to 10.3.