Mm-hmm.

You know? And I, I wanted that for them.

And that means I have to look at how does a business grow and be profitable? How does it actually become, uh, you know, wealth generation for the advisors? And so I was thinking, "Is the business all about just ongoing revenue?" You know, "Are we ever gonna be swallowed up by a consolidator?" Um, all of those questions were going through my head over and over and over again, and, and One Financial Solutions is a family.

You know, um, we've always said that every advisor gets given a number, and we wanna build this club where we get to X amount of advisors, and you only get a number when you join, and that number comes up and gets recycled if someone leaves, and you can only join when there's a spare number.

And for me, it's essential that those advisors are...

They can s- they, they have my ear.

They can say, "They wanna do this, wanna do that." And that's very difficult if you're not top of the tree.

Mm-hmm