VSP Vision Care

And so my first comment is it's not just myopia management.

I think there's a broader challenge a lot of optometry practices have where they assume that Naturally, the parents or patients don't want to pay for things because they're asking about their vision benefits and can I use VSP for this and that.

So I think because of the nature of their interactions with patients day in and day out, they often assume that.

that just all everybody cares about is price.

Took me took me a while to do it when I was ready to go.

The practices that I had were in a joint venture, so to speak, with VisionWorks and VSP.

And there was a lot of things that had to happen in order to make that a go.

And when we finally decided to say go, guess what happened? Something called COVID.

So we already had those things in the mix.

So we were already well positioned for it.

And what VSP did for us in the normalization, in the containment category.

So with COVID, we looked at it in four ways.

And I had, I had a plan that you purchase yourself.

Uh, there's a company called VSP, and I liked them okay.

They cover one exam a year, and they cover glasses frames up to $150.

Mm-hmm.