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VML

VML

VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and award-winning human-first work for clients including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. In 2026, VML was named Campaign’s Global Network of the Year and ranked No. 2 Creative Network of the Year at Cannes Lions. VML’s global network spans more than 55 markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai, and Singapore. VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform, WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions, and expert strategic counsel. For more information, please visit www.vml.com and follow along on LinkedIn. #WeAreVMLwww.vml.com

Search complete. 23 mentions across 19 episodes found for "VML".

Sep 14, 2026

Jon MarchantGUEST
45:39
It's currently Creative Network of the Year.
Jon MarchantGUEST
45:42
VML, who are also in WPP, they're number two worldwide.
Jon MarchantGUEST
45:45
So, so we have got a good reputation, but yeah, it's, it- you have to keep making sure that your, your work gets put out in the world and you, you're producing relevant stuff.
Jon MarchantGUEST
45:55
And, and yes, relationship, of course, is, is, is important.
Brett PostenGUEST
3:56
Um, I started my career at McCann Erickson in New York.
Brett PostenGUEST
3:59
She started her career at, uh, VML here in Kansas City, which is now, I think, the world's largest ad agency, which is funny 'cause you don't even think of Kansas City that way.
Brett PostenGUEST
4:09
Um, and we really kind of loved the business of branding, marketing, advertising, communications, design, all of that.
Brett PostenGUEST
4:18
And we were at another firm, uh, before we started Highline, and what we realized was we were kind of far enough into our careers that we were kinda done with the kitty litter, toothpaste, uh, consumer packaged goods, uh, advertising.
Thomas SmithHOST
27:42
You Gotta Fight For Your Right to Ex Parte.
Thomas SmithHOST
27:44
Jsenk, VML's truncated Patreon name now extended thanks to... [laughs] That's kinda funny.
Lydia SmithHOST
27:51
Yeah.
Thomas SmithHOST
27:52
Just cuts off.
Cindy MaudGUEST
51:48
Right.
Cindy MaudGUEST
51:48
Jeff Howe would be one, and certainly VML because they had the digital business, and You know, there were several others as well.
Cindy MaudGUEST
51:59
And we sometimes would collaborate and work on a campaign together.
Cindy MaudGUEST
52:03
I mean, we'd be like in each other's offices, and people would be brainstorming together.
Grainne ReidHOST
0:40
Hello, and welcome to the Madtech podcast.
Grainne ReidHOST
0:43
I'm Grainne Reid, Head of Marketing at ExchangeWire, and I am delighted today to be joined by Brian Yamada, Chief Innovation Officer at VML.
Grainne ReidHOST
0:51
Brian, how are you?
Brian YamadaGUEST
0:52
I'm doing great.
Grant StinchfieldHOST
16:11
He wants them, so why are we giving contracts to British companies? Sources inside the Pentagon tell me the British firm WPP may try to claim that the Navy and Marine contracts are handled by different companies.
Grant StinchfieldHOST
16:26
But its own annual report contradicts that, writing about its subsidiary, VML, also retained the hugely significant 10-year US Marine Corps recruitment contract.
Grant StinchfieldHOST
16:37
My same sources tell me the Secretary of War is fed up with all of these deep state shenanigans.
Grant StinchfieldHOST
16:44
We reached out to the Navy and the people that oversee these contracts.
Michael MartinGUEST
53:59
He had a lot of really great ideas to bring to this to the show on that one.
Michael MartinGUEST
54:03
But then also our two creatives, Kurt and Ben at VML, they the concept.
Michael MartinGUEST
54:10
that the whole spot works because of the way that the music of the holiday makes things kind of come to life.
Michael MartinGUEST
54:17
And the song, it's, you know, it's a...
Anthony HamiltonGUEST
2:55
I've been involved in telecommunications at Vodafone, and now I'm in marketing services, which is increasingly about tech, at WPP.
Anthony HamiltonGUEST
3:07
WPP is well known for some of its brands, such as Ogilvy and VML and the like, and we're one of the biggest advertisers in the world.
Anthony HamiltonGUEST
3:16
I'd also like to say that over the time I started in the economics and strategy side of my career, and I gravitated into IR.
Anthony HamiltonGUEST
3:24
And I must say that IR brings with it an opportunity to do so much.
Michael MartinGUEST
53:59
He had a lot of really great ideas to bring to this to the show on that one.
Michael MartinGUEST
54:03
But then also our two creatives, Kurt and Ben at VML, they the concept.
Michael MartinGUEST
54:10
that the whole spot works because of the way that the music of the holiday makes things kind of come to life.
Michael MartinGUEST
54:17
And the song, it's, you know, it's a...
GarethHOST
20:52
many brands are we talking, Daniel?
Daniel HulmeGUEST
20:54
Well, so people still value the pedigree of brands like VML and Ogilvy.
Daniel HulmeGUEST
21:02
These are well-established brands and they're associated very strongly with creativity and that kind of stuff.
Daniel HulmeGUEST
21:07
But as an operating system, we have essentially four pillars.

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