Totem

And these skills were passed down through family lines?

Yes, tied directly to the Mutupo or Totemic clans.

If your clan was associated with the stone or the leopard, you might have had hereditary rights to certain types of construction or carving work.

This wasn't just about job security.

And then they're like, yeah, you know what, this market can sell, can support a second WHL team.

And then also the success of the Totems and the Ironmen and the Seahawks and the Seahawks, the hockey team, not the football team, although the football team The Seahawks has also had recent success, but that did not factor into the 28 decision to expand to Seattle.

But then you also had adult and youth participation.

The Snow King Amateur Hockey Association.

I just found a Facebook post that I made of like, these are the odds for the Seattle NHL teams.

And the Emeralds were the favorite.

And then the Totems, the Rainiers, the Evergreens, the Kraken, the Seattle Kraken.

That doesn't make any sense.

We see Manny was a priest back home.

And he goes on to talk about the Mohawks believe in Totem.

And Manny puts his hand.

What happens here?

What was this brand about?

about?Totem.

So by that time, the company was not Totem yet, because I worked with this other partner for, like, I don't know, a decade and a half, more or less.

And, um, fast-forward into the future, internet came, social media came, technology came, omni-channel came.

E- everything was like a big wave hitting us, but also I was liking how I surf those, those waves.

So people were calling Andy Stalman.

If everyone that is seeing us Google now, Google or search on Gemini or ChatGPT or Claude Andy Stalman, you will see Mr. Branding, bestsellers, worldwide and renowned author and authority on branding, and blah, blah, blah.

So people started to call me, and I say, "Okay, what I'm going to do?" So I called my, my current partner and co-founder of Totem, uh, Graham.

Coming in before the Teal track, brand new Tierra Whack.

her single Totem.

And off a listener request, we had Mute.

Wasn't super familiar with the Chicago MC.

After a few Cups in Colorado, hockey in America would grow much sooner and into more Western and Midwestern states.

I think Seattle would have been first, uh, with bringing back the Totems.

The North Stars and Whalers would have stayed put.

No Ducks, no Sharks, no Panthers.