What do you think is the biggest reason so many successful entrepreneurs never really become known? They build a business, but nobody knows who they are.

It's fascinating because they've got everything at their fingertips and it's easy and they don't do it.

The way I did it and the way I work with people to do it is we start off by writing a book, a small book that positions them as the expert in their field.

And then we get them on TV.

We get them in the newspapers.

We get them on radio.

We get them on podcasts.

What's the challenge you have for everyone listening today, Susie?

situation,

yes.

And especially when you're dealing with celebrities.

And it's not what you say to them.

It's what you say about them if people ask.

When I, because I did Oprah and I was a good friend with Louise Hay.

And people would always ask, and my daughter-in-law was, former daughter-in-law was Vicki Lake.

There is.