Supergoop!
Company
16
MENTIONS
9
EPISODES
8
PODCASTS
Search complete. 16 mentions across 9 episodes found for "Supergoop!".
Sep 19, 2026
Lily MarstonHOST
It does look like it's kind of for children.
Jessi SmilesHOST
I mean, there was something from Supergoop! there, which is definitely, like, a higher-end brand, but still, like, what the fuck?
Lily MarstonHOST
There's also, like...
Lily MarstonHOST
It says, like, a Labubu or a Labubu knockoff maybe.
Aniket DeosthaliGUEST
And so Envive is a set of AI agents that creates at scale, brand safe and revenue driving experiences for commerce brands.
Aniket DeosthaliGUEST
So we work with some of the biggest brands in the world, like Supergoop, One Enthusiast, Daily Harvest.
Aniket DeosthaliGUEST
We just started working with the children's toy company, Love Avery.
Aniket DeosthaliGUEST
And what we do is we learn for every site visitor that comes to the site, we learn how to make this experience better and higher converting for them so that they are more likely to find the right products and convert higher.
Sasa LiHOST
Our next Trader Joe's dupe.
Sasa LiHOST
This one has gotten so much press, but it is their dupe of Supergoop's classic unseen sunscreen.
Sasa LiHOST
We all love it for that crazy good, like silicone-y, but still nice and visible texture.
Sasa LiHOST
And And the Trader Joe's version is called the Daily Facial Sunscreen.
Sasa LiHOST
This one goes for $8.99.
Sasa LiHOST
The Supergoop one goes for $38.
Sasa LiHOST
Wow, that is a really high markup.
Sasa LiHOST
That's more than four times the cost.
Zane HijaziHOST
that.
Zane HijaziHOST
Oh, so Gwyneth Paltrow does not own Supergoop.
Alisha MarieHOST
No, that's a sunscreen
Zane HijaziHOST
brand.
Julia BellaryHOST
There were some brands that were nervous about making a partnership with Target because if they had an existing relationship with an Ulta or a Sephora.
Julia BellaryHOST
A good example of this, and we've talked about this in an episode, is with Supergoop.
Julia BellaryHOST
Supergoop, they sell within Sephora.
Julia BellaryHOST
And when they announced that they were gonna do this new partnership with Target, What happened? Sephora announced the next day, they're dropping them as a client.
Julia BellaryHOST
Choosing to be with Target as your partner, as you expand the US, are you thinking about what that can mean in terms of your other relationships? Or it sounds like maybe you have a really strong bet, just like Target has a strong bet on you that this is the right play for you guys.
LauraHOST
So I am still using mineral sunscreens by my eyes.
LauraHOST
And recently I have been trying the Supergoop mineral version of their Play sunscreen, which is supposed to be a waterproof, well, semi-waterproof and sweat resistant sunscreen.
LauraHOST
Um, And I have been using it on my eye area, just on my eyelids as an eyeshadow primer.
LauraHOST
And it works so, so well.
LauraHOST
So...
LauraHOST
To summarize, my favorite things from the month of August are shishito peppers, my Kindle, wearing my hair in a hat with also a hair clip.
LauraHOST
The Supergoop Mineral Play Sunscreen for my eyes.
LauraHOST
And then finally, the Morph Eyebrow Gel.
CarlyHOST
I used the La Roche-Posay one for a while.
CarlyHOST
I used the, um- I just got that one, by the way ... blue Supergoop! one.
CarlyHOST
There is none that is like this.
CarlyHOST
What's it like? So what's r- do you know what's really annoying? I received that the day after I bought the La Roche.
RickyHOST
Like, I-
MeredithHOST
My Super, Supergoop sunscreen.
RickyHOST
Supergoop's-
MeredithHOST
No
RickyHOST
...
MeredithHOST
Nope.
RickyHOST
Ugh.
RickyHOST
You know, I love Supergoop so much.
Lauren JonesGUEST
So it just depends on like where you're at in the traffic, and then we can work with your budget.
Lauren JonesGUEST
But um, who's using us? So on like on the on-site side, we work with like Supergoop, Fenty Beauty.
Scott OhsmanHOST
Oh, okay.
Lauren JonesGUEST
Um, and then like on the off-site we have like Burberry, Nike.