the other thing i've looked at is like and i actually tried this out last year is do you actually need a sales team or should you send traffic directly to you know like an spp style portal page yeah people can order online have you split tested that by any chance

Not split tested scientifically, especially doing email campaigns and email launches.

Yeah, I love just direct e-comm style CTA straight to the offer.

But you know, most people are never going to follow through.

And then if they do, they buy the cheapest one.

So again, it was such a process getting the sales team locked in.

But once we got there, of course, it paid off.

Yeah.

And what would you say your main strengths are? So if someone's watching this now and they say, okay, I want a mentor, what do you think that you would be able to help them with? So is it like website recovery? Is it parasite SEO? Is it link building? Is it technical SEO? Is it content optimization? Is it the collection of everything related to that? What would you say your main strengths are?

I always say 99% of SEO is the content and links, and people do tend to overcomplicate that.

We've said before that people tend to look for this magic silver bullet.

It doesn't really exist.

So actually, I think a big part of the mentorship is reassurance.

So are they doing everything right? In which case, just getting clarification on that is huge.

So don't get distracted.

is expensive but then after it anyone who's kind of seems to be that's paid the money and had the mentorship call basically turned around and gone wow that was the best investment i've ever done the return on investment that i had from that call has been 50x what i've actually paid it's been absolutely unbelievable it sent me down that path i was going down this path here and it sent me down that path and it's been unbelievable so what can you kind of expand on that with regards to anyone that thinks that costs quite a lot of money to be in you knowing yourself you've had quite a lot of feedback from people you've done calls with that have said it's been the best return on investment that i've done