Steve Farber

Today's guest is someone whose ideas have shaped leadership thinking far beyond our industry.

Steve Farber is a best-selling author, speaker, and founder of the Extreme Leadership Institute.

His book, The Radical Leap, was named one of the 100 best business books of all time, and his work has helped shape over 25 companies land on best places to work lists.

Steve's central idea is radical, that love isn't a soft concept in business, it's a competitive advantage.

Um, theradicalpromise.com, uh, is a place that you can go to learn more about the book, get a sample chapter, kind of get a little bit more of the story behind it.

Um, and we'll be adding more resources to that as time goes on.

And then, um, @stevefarber, stevefarber.com, Steve Farber on LinkedIn, Steve Farber on Instagram.

If you can remember my name, you can find me.

All right, guys.

Steve Farber, thank you so much for joining me today.

Thanks, Will.

Great pleasure.

[gentle music]

Hey, leader listeners, you're gonna absolutely love this conversation with Steve Farber.

We're gonna talk about all kinds of fun stuff, but some of the more memorable things that you gotta look forward to, one is that love itself and this notion of people feeling connection to us, it's not just something that we say.

It is actually a practice and a discipline that we can operationalize.

So I'll leave you to it.

I think you're gonna really enjoy this conversation with Steve.

[gentle music] Why does the word love still make business people nervous? Today, we're talking about love as an actual leadership discipline, not just a platitude, and we're asking a harder question behind the sentiment, do our actions ever really match what we say we believe? Our guest is Steve Farber, founder of the Extreme Leadership Institute.

He spent six years as vice president of the Tom Peters Company before writing The Radical Leap, the book that introduced his LEAP framework: cultivate love, generate energy, inspire audacity, and provide proof.