Sports Backers
Sports Backers, is a 501(c)(3) charitable nonprofit organization whose mission is to inspire all corners of our community to live actively. Over the past 31 years, Sports Backers has developed programs and events that are designed to inspire people from all corners of our community to live actively. We achieve this work by focusing on a network of collaborative partnerships with other organizations, businesses, local governments and faith based institutions. In order to have transformational change, we realize we can’t do it all alone, but rather we work to build a movement of change in our community to make active living the easy choice. Sports Backers owns, produces, and partners to produce 15 annual events that include some of the largest and most successful of their kind in the country. Our events include: Ukrop’s Monument Avenue 10K presented by Kroger Allianz Partners Richmond Marathon CarMax Richmond Half Marathon VCU Health Richmond 8k Dominion Energy Riverrock Markel Corporate Run Virginia Credit Union River City Half & River City 5k Cougar 7v7 Field Hockey Tournament Ashland Half Marathon & 5k Richmond International Dragon Boat Festival CarMax Tacky Light Run Run Richmond 16.19 Sports Backers operates programs to further cultivate active living across the Metro Richmond region, including Bike Walk RVA, Fitness Warriors, and Kids Run RVA programs.www.sportsbackers.org
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Search complete. 16 mentions across 3 episodes found for "Sports Backers".
Sep 24, 2026
KamHOST
So yeah.
KamHOST
So tell us about, well, before we go into the positions, tell us for those, maybe this is their first time listening to the podcast or even hearing about fitness warriors or sports backers.
KamHOST
Tell us about
Tiffany CopelandGUEST
the fitness warriors program.
Tiffany CopelandGUEST
Well, again, Hey y'all.
Tiffany CopelandGUEST
Hey, I'm Tiffany Copeland.
Tiffany CopelandGUEST
I'm the director of sports backers, fitness warriors program.
Tiffany CopelandGUEST
And I love to tell people, I don't just manage the program.
Sarah PrestonGUEST
So you can find me, um, in Richmond.
Sarah PrestonGUEST
[laughs] Uh, you can usually find me, I, I get, I've, I've the opportunity to volunteer with Sportsbackers, which is an active living nonprofit here.
Sarah PrestonGUEST
They do the Richmond Marathon.
Sarah PrestonGUEST
They do the Monument 10K.
KamHOST
but that's not why she's on the pod today.
KamHOST
She is on the pod today because she is celebrating her 20 year workiversary with sports backers.
KamHOST
Give it up everybody.
Meghan KeoghGUEST
Oh,
Meghan KeoghGUEST
We hosted all kinds of things.
Meghan KeoghGUEST
And I was like, wow, I really like the event side of what I'm doing.
Meghan KeoghGUEST
Um, and so, you know, sports backers was kind of a natural fit as one of the biggest event organizations in Richmond.
Meghan KeoghGUEST
Um, and they were literally right across the parking lot.