Sleep inertia

What about your second key principle you wanna highlight?

I, I appreciate all of that, but this thing that's starting to become, at least it's showing up in my orbit, is sleep inertia.

Mm-hmm.

And basically the first 15 minutes to 30 minutes of when you wake up, what you expose yourself to sets you up for the rest of the day.

Uh, absolutely.

IMEX, you probably will wake up without your kids.

So number two is going to be protect your sleep inertia.

So at IMEX, when you wake up...

There's a term for that.

We actually call it sleep inertia, and it is really frustrating because when we get to the weekends and they actually are allowed to sleep to where their body naturally wakes up, which may be actually quite late.

Uh, the teenager's been bragging about getting into bed and, uh, not sleeping really well, then waking up and not feeling well, and now they're dragging themselves out of bed at 6:00 all week.

Saturday comes, they're sleeping in until 12:00, 1:00 without an alarm.