Simon Chin

Firstly, how are these companies going to behave and what is their strategy? Because there's obviously, there's a lot of controversy, particularly around the Skydamps deal that people say it will lead to less choice, less variety, less competition, fewer buyers buying fewer shows, which is obviously bad for a market like Mipcom and our sort of corner of the business in general.

There is another school of thought from Content London, and Simon Chin said this at our event last December, that if they want to genuinely create a massive competitor for Netflix, you could end up in another streamer arms race Like the one we had a little while ago where you had Prime, Apple, Netflix all sort of stocking up on content and paying big money for shows.

So it is possible that that could happen.

They've put out a very long memo to staff talking about such an enormously positive future as Skydance is.