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Ron Cooper

Ron Cooper

American football coach

Sep 10, 2026

16:37
So how should an employee understand the workplace culture? Should they use their personality to understand the culture? and then think which place is the right one for them or should they understand it from other ways should it be from you know hr perspective should it be from you know leadership perspective sometimes it can get a bit confusing for anyone especially you know somebody who has got little years of experience
17:10
Yes, and I want to encourage all the leaders within your listening audience to surround yourself with people who are different from you.
17:22
We can function best as a team when we have people with us who think differently than we do.
17:31
I am one who doesn't need a long time to process information to make a decision.
17:39
And therefore, sometimes I need on my team a person who has the patience and wants to read a lot of the details, a lot of the facts behind that information.
17:52
And so that person I need on my team to help me with the facts that I don't have a lot of patience and time to want to read, but I want for that person to read all the facts.
18:06
In the same context, I am the kind of person who can be quick to make a decision, but I want to have people like my wife, who is Marty, and just very briefly for your audience, we will have been married 58 years effective September 7th of 2026.
20:54
What is the DISC framework that you use? And so what can audience learn from that? What can leaders learn from that?
FortuneHOST
4:14
So who were they exactly, and what exactly could they see that you couldn't at the time?
4:22
Thank you for bringing that up.
4:24
Yes, there were four men who were very transformational in my life, and I enjoyed being with each one of them.
4:33
The first one was my grandfather.
4:35
He was a third-grade dropout.
4:37
He stopped school at third grade because he believed that he was the person who needed to manage, uh, his father's dairy farm, and he did that very well, actually.
4:51
He was very e- economically, financially astute.

11 MINS LATER

FortuneHOST
16:20
So what's the biggest leadership mistake you see that slowly poisons the culture without leaders actually realizing they're doing it?
4:19
What, what kind of a, what's your equipment of choice today?
4:22
Uh, I am a Canon, uh, digital photographer and I have been since the start.
4:30
I am not particularly, uh, technology oriented and, uh, And I find that the system that I've been using as it's evolved from a DSLR to mirrorless, it's just been easy for me to sort of progress along the path as these technologies have made themselves available.
4:54
More importantly, what I've discovered is I can work pretty effectively when I travel with a pretty light setup.
5:03
I tend to bring two camera bodies, not that I use them both, but I bring one for backup because when you travel halfway around the world, you don't want a technical failure to intervene with your ability to make pictures.
5:17
And I typically shoot with a 24 to 72.8 zoom because almost all of my photographs are very tight.
5:28
I'm right there with the subject and I can use that 24 if I want to make an environmental portrait and I can use the 70 end of that lens to make a tighter portrait.

24 MINS LATER

29:47
Hey, one final question I think the listeners would be interested in is what kind of post-processing do you do nowadays?
4:16
Like, what was that bridge that helped you go from doubting yourself to really believing in yourself and getting to the point where you were so successful?
4:25
Thank you for asking that question because, again, I wanna give credit to four men who were exceptionally transformative in my life.
4:33
They were, in the order of my grandfather, followed by my uncle, my high school football coach, and my father-in-law.
4:40
And what happened is, um, early on in my life, my father, who's not with me right now, but he would tell me somewhat frankly, "I thought you knew or you should have known." And I was thinking because of my analytical mind, I, well, when or how would I have known that? It was never appropriate for me to ask my father, well, how, when, and so forth because he could've easily come back and told me that you don't question his authority.
5:10
Just accept it.
5:12
So therefore, I remained silent for many, many, well, first few decades of my life, largely silent.
5:20
My grandfather, I loved working on the farm.
9:42
Now, let's talk a little bit, before we get into some F-4 specifics and, like, how that was, just in general, I'd like for you to take our listeners to a mission, some type of combat experience that you had that was very formative to who you have become today.

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