But the idea goes back to 1956 when two sociologists, Donald Horton and Richard Wohl, noticed that TV hosts talked to the camera as if they were speaking to one person and viewers started to feel like they were friends.
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NKHOST
50:53
They called it intimacy at a distance.
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NKHOST
50:55
Now imagine what they would say about a girl who talks to you from her bedroom every single day.
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