Reynolds and Reynolds Company

But they had an ERP system that was like known.

I think it was Reynolds and Reynolds.

They all use Reynolds and Reynolds.

So all he had to do is add a feature that integrated with Reynolds and Reynolds.

And then now he was only for a car dealership group.

So like, you just got to figure out what that version of you is to then, cause like when you start going to market, yes, you have a niche thumbs up.

Yeah.

Jam Family, JM&A, Cargurus is there, Reynolds and Reynolds, Chris Walsh is there.

It is the who's who from many different aspects.

And I think what... where the magic really comes about is the fact that everybody's guard kind of drops for the day.