Racing Extinction

These podcasts, understanding digital marketing, how do we get concepts out there so people can understand? And one of the ways that we do that is through the making of films, as you mentioned.

One of my biggest credits was I was a producer on the film called Racing Extinction, but was directed by Oscar-winning director Luis Ahoyos.

He won the Oscar for The Cove.

And then he made this film, which took, I think, seven or eight years to make, but it went around the world on the Discovery Channel.