Provenance
14
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13
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Search complete. 14 mentions across 13 episodes found for "Provenance".
Sep 9, 2026
DanHOST
They refer to this concept as provenance.
DanHOST
What exactly does provenance look like in practice?
DeeHOST
Provenance is the concept of a verifiable origin story.
DeeHOST
It is the absolute song source of truth.
DanHOST
Source of truth.
Jake FrancisPANELIST
Oh, DM.
Jake FrancisPANELIST
Provenance has come my way, finally.
Jake FrancisPANELIST
It only cost all of your
Hannah CelynPANELIST
possessions.
speaker_0HOST
It became positional.
speaker_0HOST
Provenance became the premium signal.
speaker_0HOST
That is exactly what is happening now across creative industries, and the brands that recognize it first will define the premium tier before anyone else gets there.
speaker_0HOST
The first signal reinforces this directly.
speaker_0NARRATOR
It works on evidence.
speaker_0NARRATOR
And when historians talk about the provenance of a manuscript, that is what they mean.
speaker_0NARRATOR
Provenance is the documented history of an object.
speaker_0NARRATOR
Where was it found? Who owned it? When was it copied? What material was it written on? Can we examine the ink, the paper, the handwriting, the binding? Is there a catalogue entry from a monastery library? a letter mentioning it, a contemporary translation, a record of a sale, a donation, a confiscation, anything that places the text in a specific place at a specific time.
speaker_0NARRATOR
For a genuinely ancient manuscript, these questions are not boring technical details.
Kyle WoodHOST
Now for your word of the day.
Kyle WoodHOST
Our word for today is provenance.
Kyle WoodHOST
That's P-R-O-V-E-N-A-N-C-E. Provenance refers to the chronology of ownership, custody, or location of a historical object or work of art.
Kyle WoodHOST
In museums and auction houses, provenance is the paper trail verifying an object's authenticity.
Kyle WoodHOST
It documents every sale, inheritance, transfer, or museum acquisition from the moment of creation to the present day.
Mike SternHOST
That's what you're working on now.
Mike SternHOST
That's what Provenance Data does, right? Tell us a little bit about, you know, where you've come since the General Magic experience and what you're doing to further your through line in, i-in terms of, of creating standards and accountability.
Rich MillerGUEST
It's my assessment that the way in which AI is mostly done today, which are these large language models, are gonna hit a ceiling.
Rich MillerGUEST
They're gonna hit a, a level that beyond which they can't go.
8 MINS LATER
Rich MillerGUEST
They actually do, but they don't have states that are alterable, easily alterable.
Rich MillerGUEST
But there is a fundamental issue here, and that is to get to the point where these models don't have to cost as much to train and to learn, and then for inference, that is generating the answers, if that can be addressed in some very real ways.
Rich MillerGUEST
This is one of the reasons why I publish the, the blog that I do and why I work on Provenance.
Rich MillerGUEST
This is part of the mission, and that is find the means by which, by hook or crook, you can get these things to be continuously learning, and I mean truly learning.
Michael Ianni-PalarchioHOST
Responsible organizations preserve the labels, bad actors remove them.
Michael Ianni-PalarchioHOST
The compliant become more visible than the non-compliant, and that's not a particularly strong trust architecture, which is why I think organizations should stop thinking primarily about detection and start thinking about provenance.
Michael Ianni-PalarchioHOST
Detection fundamentally asks, "Can I look at this finished document and guess how it was created?" Provenance asks, "Can I demonstrate how this document was created?" And that's a much stronger model.
Michael Ianni-PalarchioHOST
You can take, let's say, something that I've written, um, I may have-- I've had Grammarly installed for years.
Michael Ianni-PalarchioHOST
Many people do.
Carol HughesHOST
Well, and I was going to ask about that because it's almost like, you know, there's some things that kind of come with the...
Carol HughesHOST
Is provenance the right word? When-
Chris SoucyGUEST
Provenance is the right word.
Carol HughesHOST
Thank you.
Chris SoucyGUEST
And that's something that we're always looking for, yes.
Erin ThompsonGUEST
Much easier to know when the Mona Lisa goes missing, for example.
Erin ThompsonGUEST
You make a ton of money if you are able to transform the freshly looted artifact, outfit it with a fake provenance, or just find buyers who won't ask a lot of questions.
Sandra KanthalHOST
Provenance is the traceable history of an object, such as where it was found, who's owned it, and where and when it was bought and sold in the past.
Erin ThompsonGUEST
The problem is, I don't know, something like 90% of the artifacts on the market don't have a long provenance history.
Erin ThompsonGUEST
They'll be sold with records indicating where they've been for the last 10 years.
Guy EnglishGUEST
And I believe that, should be because the thing is is it's similar to drm in that they are you know uh it's tagged with a bunch of information but with drm if you strip it they want it not to be workable but with a watermarking or tagging what the ideal is is that if you remove that it your image is still there but what you don't get is the chain of custody and it means that you can't you can't have a degree of certainty if it has been adulterated or edited or not.
Dan MorenHOST
It's like in the art world, this would be provenance, right? Provenance is the exact word I'm looking for.
Guy EnglishGUEST
Yeah.
Guy EnglishGUEST
Man, I wish an LLM had picked that one for me.
3 more episodes mention Provenance.
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