Product Development and Management Association
Powering Product Managers and Product Teams globally since 1976. Experience what PDMA can do for you! The Product Development and Management Association (PDMA) is the #1 Global Source of END-TO-END Product Management, Development, and Innovation knowledge, wisdom, expertise, and experience, for you and your team. It is demonstrated by our vast, unduplicated, unique body of knowledge (BoK). Our TEAM PDMA Body of Knowledge (BoK) has unsurpassed breadth and depth, spanning professionals, academics, consultants, corporations, students, chapters and global affiliates. Our BoK perspective is comprehensive and is an END-TO-END matrix of diverse functional disciplines and practices, from Product Management, R&D, Marketing, Engineering, Operations and more. Our membership experience is unique. With PDMA you are at the source. We are academics doing cutting edge innovation management research. We are practitioners from novice to expert, from entry level to corporate VIP. We are service providers of the latest tools and technologies. We are an independent, not-for-profit, third-party certification body. Our skills are essential, highly valued, and sought by businesses and universities. We are leaders in driving product management, development, innovation productivity in terms of efficiency, speed, and impact. Product management and development is a TEAM SPORT. Make your team a winning team. Join TEAM PDMA.www.pdma.org
16
MENTIONS
3
EPISODES
1
PODCASTS
Search complete. 16 mentions across 3 episodes found for "Product Development and Management Association".
Nov 2, 2026
Chad McAllisterHOST
And this creates constraints for us, which are sometimes difficult to deal with.
Chad McAllisterHOST
But what if you didn't have to really deal with the constraints, but find a better way to create value? This is a topic of a workshop here at the PDMA Conference.
Chad McAllisterHOST
This is the 2026 PDMA Ignite Innovation Summit in Atlanta, Georgia this year.
Chad McAllisterHOST
It is my favorite innovation conference to go to.
Chad McAllisterHOST
That's the Product Development and Management Association.
10 MINS LATER
Bill ReidGUEST
Is
Chad McAllisterHOST
that publicly available?
Bill ReidGUEST
Yes, it is available on the PDMA website.
Chad McAllisterHOST
And she also trains teams to run their own voice of customer programs.
Chad McAllisterHOST
At the PDMA conference, that's the Product Development and Management Association conference that we had October 8th and 9th in Atlanta, she led a workshop on moving from a pile of customer feedback to the few needs that should drive product decisions.
Chad McAllisterHOST
She's here so we can learn to do that too.
Chad McAllisterHOST
And if you're listening and would rather watch our discussion, go to our YouTube channel.
Chad McAllisterHOST
Kristen, thanks so much for being back with us.
Kristyn CorriganGUEST
Thanks for having me, Chad.
Chad McAllisterHOST
Delighted that you are, and thank you so much for the presentation at PDMA.
Chad McAllisterHOST
You have such a wealth of information to learn from, and I do love this voice of the customer space, understanding what customers' needs are.
Chad McAllisterHOST
This is more of a master class version.
Chad McAllisterHOST
I just, as of last week, was at the PDMA's Ignite Innovation Conference and did a short presentation on overcoming the seven most common weaknesses in product innovation, and I wanted to bring that to all of you as well.
Chad McAllisterHOST
So if you wanna see the slides, simply go to our YouTube channel.
Chad McAllisterHOST
S- go to Product Mastery Now on YouTube, just do a search for Product Mastery Now and find this.
Chad McAllisterHOST
And a couple breaths probably isn't gonna make a big difference, but once you get-- do this regularly, it actually does kinda help wake us u-up our brains.
Chad McAllisterHOST
And we have good research that tells us this, and I showed on a slide, if you're not watching, some of the articles that deal with this research.
Chad McAllisterHOST
And at this conference, PDMA, the Product Development and Management Association, they have been researching product innovation and product management for 50 years.
Chad McAllisterHOST
This was their 50th year anniversary, and they do that in a n-number of ways.