Printing
Visual art formWikipedia
41
MENTIONS
5
EPISODES
2
PODCASTS
Search complete. 41 mentions across 5 episodes found for "Printing".
Aug 27, 2026
Ashley RobertsHOST
So, yes.
Ashley RobertsHOST
Um, so Printing Impressions, um, for anyone who is not familiar, we do serve the commercial printing space, however, um, we've really diversified, um, in the last, I'd say, since I've been here.
Ashley RobertsHOST
You know, the last 10 years or more.
Ashley RobertsHOST
We've really been, um, trying to cover all of the segments because commercial printers really are expanding into packaging, of course, wide format, um, you know, uh, uh, branded merchandise, promo products, apparel.
Ashley RobertsHOST
Um, she's the content director of Apparelist, uh, one of our newest brands.
Ashley RobertsHOST
So, um, you know, we've been covering the apparel space, but it, it, a few years ago, got its own dedicated brand.
Ashley RobertsHOST
It is a super engaged audience, which I'm sure Cassie will talk about, um, and a really cool segment of the printing industry.
Ashley RobertsHOST
Um, just, like, they're just so hip and cool.
Ashley RobertsHOST
What are, what are some of the things that you are looking forward to, um, exploring when you, when you get to Vegas?
Dan MarxGUEST
Well, I think technology-wise, um, I think, uh, you know, we were at our recent wide format summit, and we had a couple different panels talking about sort of higher value printing.
Dan MarxGUEST
Um, and, you know, wide format has gotten more competitive.
Dan MarxGUEST
It, the, the fact you can make a big print is no longer a novelty to anyone.
Dan MarxGUEST
Um, so how do you charge a higher margin? How do you exact, um, more revenue, hopefully more profit, um, out of the work you do? And some companies are looking at higher value printing, which includes things like texture or expanded color sets.
Dan MarxGUEST
Um, other things that could include, um, oh, my gosh, uh, drawing a blank.
Dan MarxGUEST
Um-
Dan MarxGUEST
... uh, braille.
Ashley RobertsHOST
Mm-hmm.
Deborah CornHOST
And today our theme is commercial printing.
Ashley RobertsHOST
Yes.
Deborah CornHOST
And even though that definition has changed in an many, in many ways over the years, um, Printing Impressions, really, that is, that is your lane.
Ashley RobertsHOST
So, um, for those of you who don't know, as Deb said, um, Printing Impressions is a, it's a printed magazine, 12 times a year, but it's m- so much more than that.
Ashley RobertsHOST
Um, we have a website, we have, um, video content, we do podcasts, we do pretty much any type of media that you can think of, we are doing or thinking about doing.
Ashley RobertsHOST
Um, so it is for the commercial printing space.
Ashley RobertsHOST
But because we've seen so much convergence over the years, as, as we know, that's kind of one of the, the goals of Printing United Expo is to bring all segments under one roof, and we do that a little bit with Printing Impressions because we see so many commercial printers expanding into other segments.
Ashley RobertsHOST
Mm-hmm.
Deborah CornHOST
I stood there and I was like, ah, now I understand why the packaging people think they have nothing to do with the commercial printing industry, until-
Ashley RobertsHOST
Mm-hmm
Deborah CornHOST
...
Deborah CornHOST
I started talking to a couple of those manufacturers and they were like, "You know, they're actually investing in digital printing equipment because they've been saying no to 5,000." They're like, "If you don't have 500,000, we're not talking to you."
Ashley RobertsHOST
Right.
Deborah CornHOST
So they started turning people away.
19 MINS LATER
Ashley RobertsHOST
[laughs]
Kierian CameronGUEST
Briefish.
Kierian CameronGUEST
So my name is Kirian, obviously, and I'm the editor of Brand Cult, which is the UK's first print-only business newspaper.
Kierian CameronGUEST
It's wax-sealed and scented.
Kierian CameronGUEST
It's the only UK newspaper that has its own custom brand scent.
Dave HopkinsHOST
Sorry about that.
Kierian CameronGUEST
So that's what I'm currently working on just now, the newspaper.
Kierian CameronGUEST
It's a monthly print-only newspaper.
Kierian CameronGUEST
And so many people ask me, oh, where can I read this? Can I get this online? Can I sign up? Can I download? And I'm like, no, absolutely not.