Peter Murphy Lewis

He also argues that the most effective stories are usually the most private, which raises this question.

If the best story you have belongs to someone who depends on your services as a nonprofit organization, do you have any business telling it? So welcome, Peter Murphy Lewis.

And first, give us just a little bit of background about yourself, and then we'll delve into storytelling.

Yeah, the abbreviated version is I grew up in Kansas, high school, Missouri, college in Boston, and got a Rotary Scholarship to go to South America when I was 23.

Well, this has been great counsel for how to best market your nonprofit organization.

So it may have intrigued folks to say, hey, how do I get in touch with Peter? What's the best way? And what kind of conversation is worth your time and the caller's time?

Yeah, so probably the easiest way is just to Google my name, Peter Murphy Lewis, or Google our content under one of our nonprofit projects called People Worth Caring About.

You can find it on your smart TV and YouTube.