Peter McKinnon

I'll grab a YouTube video.

This one by Peter McKinnon.

I've been meaning to watch.

I'll just grab the summary.

As it should be.

Because people like Jesse, I almost said Jesse Pinkman, Jesse Driftwood, who is Peter McKinnon's, one of his close friends.

He was the guy who used to show all the cinematic style, like doing everything like, like organically using the camera.

So it is nice.

I'll record the audio, definitely do that.

And I'm probably going to record, you know, cause I got the idea that I should just record the conversation very similar to what I did with Peter, uh, Pete, Peter McKinnon.

Now, not that I think that a lot of people are going to watch it, uh, on YouTube because no one really knows his name, but he is an Israeli photographer who on October 7th was awoken by a billion messages on his phone and, um, all the sirens going off in Israel.

And he put on his bulletproof vest, uh, grabbed his cameras, got on his motorcycle and started riding towards whatever he was riding towards.

So that's something that, you know, comes to you easily, right? How do you know you've captured a memory or something memorable for someone else? How do you know that? Can you explain that to us?

So really early on, as I got into photography and I learned this lesson from a notorious photographer, a Canadian photographer named Peter McKinnon, and he preaches the gift of photography.

You can pay all the money in the world, but you can never bring back a certain moment.

But through the gift of photography, you can freeze a certain moment in time.

No one else on this planet is going to judge your work through the same lens that you do.

Even the biggest creators on this platform, people like Peter McKinnon, I bet you any money sit there and go, this work isn't good enough.

My investing for beginners video, if I made that right now, I wouldn't publish it.

I just wouldn't.

I also like having a little system for my charged and uncharged batteries.

And so I bought something from Peter McKinnon.

He's a great photographer.

And it's a nice little magnetic battery pouch that came with these little stickers, these like pink stickers.

I watch a lot of YouTube and particularly as a creative, like a lot of the learning I do is either watching like creators that I like and how they storytell or like literally watching like tutorials on like editing in DaVinci or like different camera stuff.

Really like Peter McKinnon, he does some cool stuff.

I've watched a lot of Casey Neistat and David Dobrik and those guys.

Like I love a good vlog and people that like,

And this was like.

2018 when content started really taking off, you know, you had like people like, you know, Peter McKinnon and like all these like creators, Casey, Casey Neistat, all those guys starting their YouTube journey, Vanessa joy, like all these like photographers that were like really getting involved in YouTube.

And I was like, we need to take advantage of these creators and work with these creators more.

and have them utilize and showcase our product, which for a company that was around for 80 years, they pushed back like crazy on that.

Well, this video could have been shot on an iPhone and it would have still looked incredible because I'm telling you, dry legs.

So I know that Peter McKinnon uses a lot of foodie terms to describe things, and I'm going to attempt to do the same thing with this anamorphic lens because I think it's this sweet, dreamy bokeh that gets added to your footage, sprinkled over some fine film grain.

It's absolutely delicious with some sweet J.J. Abrams lens flares.

It's like the seasoning for your foot.