Perry Marshall

We were at the Definitive AI seminar.

It was Perry Marshall's event.

And very, very interesting stuff.

There's one thing AI still can't do, and that's tear a deck of cards in half.

So for example, I use it.

I know 8020curve.com, the book, um, 8020 in sales and marketing by Perry Marshall is just simply genius.

Um, let me check actually, did I make a lead magnet about that? Have I made this? Let me check.

I seem to remember talking about this to a client on a podcast, 8020.

Nope, I don't have it.

Either way, the book is amazing.

80-20 in sales and marketing by Perry Marshall.

It is one of those things that is useful for your pricing because you can input what you've been selling to how many people, how many people were hot, what the price point was, and then it can help you decide to that same audience, for example, how a different price point would work.

Um, and you're going to be able to stay in flow and just run out answers continually, right? You'll likely be able to stay with the one same question and the flowing supporting questions, but at the end of the day, um, you know, have a crack at it.

And I will tell you that Perry Marshall, never heard of him, wildly successful guy.

Um, so many others totally swear by this activity, right? So And three great questions.

Okay.

It doesn't have to be me.

And go, hey, Perry Marshall is one of the people.

Perry, I linked to you on this episode.

I talked about you on the Near Yale episode, who's obviously a best-selling author also.

So I had to hire some coaches of my own, some mentors.

I studied people like, and I studied people like Jay Abraham, studied people like David Nagel, Brian Tracy, and Perry Marshall.

I could probably name at least a half a dozen, maybe a dozen others.

And the thing I learned very quickly is It's not just about knowing all the right things to do.