You're in like this weird spot in the Coachella Valley where you really also need some weather to help you out.

Yeah.

We, uh, in the Coachella Valley, we're like an Island, right? So, um, we've got about 300 000 people in the valley right now they're the locals and then in about october we will welcome in about a million people from canada and the midwest and they will stay here until april maybe march just depends we had a really hot march so people were loading up their cars and heading out quick um So the weather definitely helps for sure.

Adding the other trades, of course, helped as well.

But, you know, we don't go outside the valley either.

You know, everything we do is organic and it's within the valley and we're growing within the valley.

So we're about 11 miles wide, let's say 35 miles long.

So how are you leveraging that at general?