Over-the-top media service
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Search complete. 214 mentions across 72 episodes found for "Over-the-top media service".
Oct 31, 2026
Gordon BorrellGUEST
Online video shocked the living hell out of us.
Gordon BorrellGUEST
We looked at it and went, this is streaming videos, CTV, OTT, YouTube, et cetera, and video that appears sponsored on Instagram and other type of social media.
Gordon BorrellGUEST
That's gone through the roof to the point at which, Mike, we had to go back to 2025 and say, oh, those numbers changed too.
Gordon BorrellGUEST
Social, or not social, I'm sorry, video advertising, streaming video is now the number one expenditure of advertisers beating out paid search, which has been number one since 2012.
Jake HumphreyHOST
And then finally they go, oh, now I see what you've done.
Jake HumphreyHOST
I think what's really interesting is we've actually reached the point where the traditional broadcasters and the OTT providers, the Netflix, the Amazons, they're coming to the content creators.
Jake HumphreyHOST
Do you think that is something that's going to work? Because it's the personal connections you've spoken about that people love.
Jake HumphreyHOST
They love going to the Sidemen's channel or speaking directly to high performance.
Brandon ThurstonHOST
A confidential witness one recalled that WWE had wildly unreasonable expectations for the revenue it expected from a potential broadcast partner.
Brandon ThurstonHOST
It proposed an $80 million annual licensing fee for its projection of 100 million plus OTT subscribers, which were based on a large number of OSN subscribers.
Brandon ThurstonHOST
A confidential witness one.
Brandon ThurstonHOST
A hundred million subscribers.
Brandon ThurstonHOST
Confidential Witness 1 recalled that WWE had wildly unreasonable expectations for the revenue it expected from a potential broadcast partner.
Brandon ThurstonHOST
It proposed an $80 million annual licensing fee for its projection of 100 million plus OTT subscribers, which are based on a large number of OSN subscribers.
Brandon ThurstonHOST
Confidential Witness 1 calls... 100 million subscribers they were saying they would bring to this service.
Brandon ThurstonHOST
Yeah, I'm not sure what context to read that in, but okay.
Rachel VargheseHOST
In fact, if you've ever exchanged recommendations, it's likely that they can't even find it on the same platforms that you watched it here on.
speaker_1SOUNDBITE_SPEAKER
A lot of us watching content comes from us talking to family and them saying that there's a particular movie out that's great on one of the OTT platforms.
speaker_1SOUNDBITE_SPEAKER
But when you go to that same platform in US or Canada, you don't see it.
Rachel VargheseHOST
You just heard a Malayali working professional I spoke to, who is currently settled with his partner in Vancouver.
10 MINS LATER
Rachel VargheseHOST
It's basically like a cable or dish TV, but over the internet.
Rachel VargheseHOST
There are legal versions of it, like Airtel's IPTV, but what we're talking about is illegal.
Rachel VargheseHOST
It comes as a box or a smart TV app that according to ATN or Asian Television Network, a Canadian broadcaster, comes with access to over 5,000 channels and even the libraries of major OTT platforms.
Rachel VargheseHOST
All of that can cost as little as $10 a month.
Cyrus BroachaHOST
Seinfeld then APR is that
Karan TackerGUEST
okay? We'll keep mentioning the OTT.
Karan TackerGUEST
Yeah, forget my career, man.
Karan TackerGUEST
Let's talk about Jerry Seinfeld.
7 MINS LATER
Karan TackerGUEST
Okay,
Cyrus BroachaHOST
we'll take a break while he does makeup and we'll come back.
Cyrus BroachaHOST
We still have to talk about the OTT.
Karan TackerGUEST
I love how you said we'll take a break like you've got sponsors.
Jim GrieshaberHOST
Then we upload, you download, whether it's Amazon, Apple, iHeartStitch, or Podbean, wherever you get the audio version of your podcast.
Jim GrieshaberHOST
And then you download OTT.
Jim GrieshaberHOST
Of course you are.
Jim GrieshaberHOST
It's Roku over the top television and taking a share soon to be in a lot more places with that type of content on smart TVs all over the world with lockdown.
Kieran KnightGUEST
We're already in the digital space.
Kieran KnightGUEST
We have QVC Plus in terms of OTT.
Kieran KnightGUEST
But more and more you're seeing brands work together.
Kieran KnightGUEST
And so you're seeing ITV and Disney as an example, UKTV and Chatham 4.
Seth TurnoffGUEST
That's our non-negotiable platform.
Seth TurnoffGUEST
And we can do connected TV and OTT and video and streaming and YouTube and LinkedIn if it's a B2B scenario.
Seth TurnoffGUEST
But we're in front of a static platform.
Seth TurnoffGUEST
audience right the audience doesn't change but all of these people in our audience fit our criteria for being an ideal future insert specialty patient here right so we're putting ads and value props and introducing the physician and the specialist to these people without them searching for anything so what we're doing is we are conditioning them with the branding the identity as you said miguel of this practice, this physician, before this person is in need.
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Bernie ChoPANELIST
And so there's a lot of videos going around about Chairman Lee celebrating and having all these people realize that barbecue was on the house thanks to the S.M. Isuman, Chairman Lee.
Ahn Jae-wooHOST
Okay, and last but not least, one of the biggest music-themed blockbusters set to be released before the holidays is not going to movie theaters, but straight to OTT.
Ahn Jae-wooHOST
Starring film and television superstars Song Hyekyo and Gong Yoo, the TV series entitled 천천히 강렬하게, aka Slowly Intensely, or its official English title, Tantora, actually has an even bigger superstar attached to this project, screenwriter, legendary screenwriter, that is, Noh Hee-kyung.
Ahn Jae-wooHOST
Now, I find this English title a bit interesting, right? Which one?
Bernie ChoPANELIST
So to get them all together almost feels like an all star of an all star of an all star cast.
Bernie ChoPANELIST
So and again, timing couldn't be better right before the holidays.
Bernie ChoPANELIST
So, you know, although in movie theaters, people tend to get popcorn because this is streaming straight to OTT.
Bernie ChoPANELIST
Get the microwave popcorn ready.
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