My Adidas
Song by Run-D.M.C.
9
MENTIONS
3
EPISODES
3
PODCASTS
Search complete. 9 mentions across 3 episodes found for "My Adidas".
Aug 31, 2026
SpencePANELIST
Run DMC.
SpencePANELIST
My Adidas and Peter Piper.
SpencePANELIST
Woo!
KilHOST
It's literally right there.
KilHOST
There's so much in that set right there.
KilHOST
Like, That's crazy.
KilHOST
Like you said, then my Adidas was like just as big.
KilHOST
Yeah,
speaker_0HOST
Yes.
speaker_0HOST
The rap group Run DMC releases a track titled My Adidas.
speaker_1HOST
It's an iconic song.
speaker_1HOST
But the crucial context that gets lost today is that My Adidas was not a corporate sponsorship.
speaker_0HOST
Right.
speaker_0HOST
Adidas did not sit down with Run DMC's management and offer them a million dollar contract to write a jingle for a marketing campaign.
B-RealHOST
It was the first in rap history that's product placement.
E-ZonePANELIST
My Adidas.
C-MinusHOST
Yeah, I was about to ask.
E-ZonePANELIST
My Adidas.
C-MinusHOST
Is, is it the first? Yeah, it is, right?
B-RealHOST
Yes.
E-ZonePANELIST
Yeah.
B-RealHOST
My Adidas is the first product placement song without anyone knowing that it was product placement.