microbrewery

They just closed up owing 5.8 million Westy pies.

Yes, I don't know what's going on with pies, but it's like what went on with Craft Brewery.

They were closed.

I thought the beer wasn't that good.

I don't know if you've heard of that one.

And it's not, they did a lot of different craft beer style beers.

And all of those recipes were developed with our Center for Craft Brewing Innovation that's located in our West End Center.

Very interesting.

It is, yeah.

Oh, just completely different to the lager.

These hops that they put into these craft beers, they just leap out of the glass.

And the thing I think that the Beak Brewery get right is their sense of balance and proportion.

It is quite boozy.

Trendy

craft beer or... a Chardonnay from California or whatever, if you're, if you're one, if you're one choice.

And, uh, I remember one of the fears they talked about at Miller was, uh, in a study they did that one of the things that our distributors feared was wine with college age men, because beer was very much a guy thing, uh, And, uh, but, uh, you could drink wine with women.

There may be a subtext there, but they, uh, the, the, what they feared was that there was a higher level of sophistication and value in the wine value chain going up as men worked and made more money.

This podcast is brought to you by Craft Beer and Brewing Magazine for those that love to make and drink great beer.

To learn more or to subscribe, visit beerandbrewing.com or find us on social media at Craft Beer Brew.

Welcome to the Craft Beer and Brewing Podcast.

I'm Jamie Bogner.

And in this special episode produced in partnership with Scott Labs, we're going to focus on beer spoilers and how to protect your beer from them, beer and other adjacent beverages.

Today's rapid growth in very low alcohol and non-alcoholic craft beer and beverages presents quite a challenge for brewers as alcohol itself is one of the best ways to prevent microorganisms from taking the beautiful beverage you crafted and and turning it into something less delicious or less healthy.

Through the course of this conversation, we're going to talk about what some of those common spoilers are, how they function, and what you can do as a brewer and beverage maker to minimize their impact through the brewing and blending process through to packaged product.

Joining me for the conversation are Jessica Just, Director of Industry Services in the Department of Food Science and Technology at Oregon State University.

We have another big show coming up this week with a couple of our special contributors.

But first I'm going to get started with a story about craft beer drinkers.

And they're paying closer attention than they were a year ago.

but the broader public may be paying less attention to craft beer.

Yeah, that's the mixed message from the latest Brewers Association Harris Poll Consumer Survey.

The good news is that people who already identify as craft beer drinkers appear to be more engaged.

The bad news is that craft beer still faces a serious challenge when it comes to attracting casual drinkers and new consumers.

Now, according to the survey, 85% of craft beer drinkers say they consume craft beer at least once a month.

This podcast is brought to you by Craft Beer & Brewing Magazine for those that love to make and drink great beer.

To learn more or to subscribe, visit beerandbrewing.com or find us on social media at Craft Beer Brew.

It's episode 504 of the Craft Beer and Brewing Podcast.

I'm Jamie Bogner, and joining me from Madison, Wisconsin, is Kyle Gregorash of Youngblood Beer Company.

Welcome to the podcast, Kyle.

Thank you for having me.

So, we are working on the best in beer issue of Craft Beer and Brewing right now, and along with that, we also always focus on fruit and Belgian styles in this one, and in this kind of evolving category of American-style acid-forward fruit beer.

We shouldn't even say acid-forward.

They'll probably get a few days off as the wildcard series unfold.

We, meaning myself and Kurt Hogue, my normal guest here on Micro Brew, we decided to prepare for this celebration in a pretty unusual way.

We wanted to look back at the year 2016.

Now, you might be asking yourself, why would we look back at the year 2016? That is 10 years ago.

Got a couple other things lined up as we get closer to the actual postseason.

There'll be some interesting conversation topics as well.

Thanks for tuning in to this edition of Micro Brew.

Hello, everybody.