
Michael Bernoff
Michael Bernoff is the President and Founder of the Human Communications Institute in Scottsdale, AZ, best-selling author of "Average Sucks," and host of The Average Sucks Show podcast.
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Aug 11, 2026
Human Behavior Expert: "Every Single Person Is In A Trance" | Ep 6
10:32
10:45

Michael BernoffGUEST
[sighs] I don't usually like to resolve things for people that don't want them resolved.

Michael BernoffGUEST
I was in Irvine, California, and I was in a podcast with a gentleman, and he stopped me mid-podcast and he said, "Michael, whoa, I see what you're doing here.
53 MINS LATER
Average Sucks - Interview with Michael Bernoff
12:09
12:35
12:40

Michael BernoffGUEST
they say, how do they do that? No one says, how do I do that? Everybody says, how the hell do they do that? How do they do that? The secret to being effective is how do I do that? How do I become a person that could actually do that? And I'm gonna tell you that simple thing between they and I, if you go biblical here right now, I'll make it simple, is no false idols.

Michael BernoffGUEST
And you start looking up to yourself because the only way if you put someone else on a pedestal, that's ridiculous.

Michael BernoffGUEST
What you can need to ask is how can I do that? The way your life transforms is when you take control of your language and say the difference between them and I and the results they're getting is they are doing something different.
9 MINS LATER
Michael Bernoff: Why Capable People Stay Stuck (The Language Fix)
20:23
20:43
Ryan HanleyHOST
I'm gonna do ten pushups 'cause I'm gonna act as if I'm that person, even though maybe I'm not that person yet, if that makes sense.

Michael BernoffGUEST
I can't speak for him, but I can speak for me, is when you act as if, and it's like basic Zig Ziglar stuff back in the old days, "Act as if you're this, act as if you're that," you're better off putting it out there.
31 MINS LATER
How To Live At A Higher Standard
39:51
S
2:54speaker_3AUDIENCE
all of us.
37 MINS LATER

Tim WestbrookHOST
Why don't we say people that are in early recovery? Give us a strategy that works every time.

