Yeah, but they weren't-

People would come for dollars.

It was a big...

It was, it wasn't like, uh, the Rebbe was in some basement in, you know, in, in Brown- Brown- Brownsville.

I mean, there was...

The Rebbe at, in Memches, the Rebbe was in the pinnacle.

There was New York Times ads on a regular basis, full two-page ads in the...

Uh-huh.