Matt Hall

Leah Turner, welcome to the show.

Thanks, Matt Hall.

I'm going to start by saying that you made me cry.

What? When? Did you know this? No, I didn't know I made you cry.

And the day kicked off with an absolute bang.

Our first speaker was Matt Hall, who's one of my mentors, and Matt was talking about your personal brand and how it is more important than ever right now.

And he referenced something that Daniel Priestley says time and time again that, you know, if you don't have a personal brand, you're working 20 times harder than, than everybody else because a personal brand is what is gonna elevate your visibility.

Then our second speaker was Rose Gibson, and she did a talk all about becoming famous in your niche and making sure it's for the right things, as she's an example of going viral on TikTok, but it brought in a lot of followers who weren't really her ideal followers.

And, uh, I have to say, children's activity providers really know how to have fun, so there was a lot of dancing, a lot of fun had.

It was also so super to catch up with my coaches.

So as I mentioned at the beginning, Matt Hall, uh, I'm in his mastermind.

I've actually been coached by Matt on and off for about five or six years, and I've just finished up, uh, working with Enfis as well, and I actually was working with Chrissy last year as well.

And then I invested a little bit in others, you know, in more kind of business coaching, marketing.

Um, I'm actually part of Matt Hall's Visibility Program-

Visibility Program, yeah

... at the moment, which is amazing.

So there was one who play- like Kyle Edwards, who was at West Brom, he played for Kewford.

Matt Hall, who was at West Brom and Cardiff, he, he played for Wednesbury, I think it was.

And, uh, we all used to play in the same league.

So we all used...

We convince ourselves that we need complicated funnels or loads of tech, or maybe we need to... have written emails that are perfectly written, huge audiences, and maybe even an elaborate launch strategy before we can even possibly put anything we've created out into the world.

So in today's episode, I am joined by Matt Hall, who is a launch strategist as part of my Online Business Growth Summit speaker series to talk about how we can simplify the launch process and focus on what actually matters when it comes to getting our offer out there and in front of the right people.

So if you have an offer sitting on your laptop waiting for the perfect launch strategy or you're creating something new, but maybe you're already feeling overwhelmed by everything that you need to do to sell it, then this episode is going to be for you.

So let's dive into this conversation because it's definitely one not to be missed.

Practical ways to build a business that gives you more income, more freedom and less reliance on selling your time.

So let's dive into today's chat.

And today I am joined by the lovely Matt Hall, who is an online launch strategist.

Matt, thank you so much for joining me today.

Paddy Range is out on a record-breaking commuter journey, the shortest branch line in the UK in Stourbridge in the West Midlands.

And we hear from Matt Hall, who spotted the first day of service for steam-hauled autotrain being used as a commuter service, the Bewdley Express, on the Severn Valley Railway.

Alistair visits Romania to catch up with developments at the Sibiu and Agnita Railway.

And Laura happens upon a familiar loco to Making Tracks Railway podcast, Chevalier, at the Welsh Pool and Llanfair Railway.

God bless.

Thanks Paddy.

Now traveling southeast for an hour and a half, we find Matt Hall who tells us a story about a very different commuter service.

So over on the Severn Valley Railway at the moment, there is a very exciting initiative called the Bewdley Express currently going on.

But yeah, for now, King and mobile don't seem to be the biggest problem that Xbox has right now.

It is more to do with its... woes with console games game pass and so on xbox game studios and halo studios seem to have taken the heat here but yeah if you want to read more the headline here is king seemingly escapes major layoffs in latest round of xbox cuts This story has been sitting on my desktop for some time, so apologies to Hipster Whale and co-founder Matt Hall.

I spoke to Matt not long after Atari bought Hipster Whale for an initial $29.3 million.

And it seems Hipster Whale, the maker of Crossy Road, of course, now has complete access to Atari's deep archive of retro games and old school arcade titles.

Matt Hall is a big retro and arcade game fan himself, as you can probably tell from Crossy Road.

and he singles out Pong, Breakout, Centipede, Missile Command.

Those games are kind of around today, but not really.

And retro collections like Atari 50, which has been on consoles and PC for a little while, that would be good to take to mobile as well.

That's, that's, uh...

When we spoke with Matt from NEARI, uh, a couple of weeks ago, uh, I'm, and I'm, I'm sure you've had this conversation with him yourself, uh, this is something that he, uh, he's very, uh, uh, passionate about.

Um, and, uh, and I think he, he believes, uh, that this should be, this should be adopted, um, in the US, uh, more, more transparency around, around share registry.

So, um, it's interesting to hear that.

Do they understand it? Um, you know, all those, all those sort of critical insights that really help the board do their job as well, knowing that actually, you know, you know what? The, the investment community really, are really supportive of our, of our strategy, and they're, they're keen to, to help, you know, fund, um, uh, uh, future endeavors as well on, on, as part of that strategy.

So th- those are the sort of the key things I, I can think of.

So in that context, you know what, you know, when you're, you know, somebody, somebody enters the profession, and they get on your calendar and say, "You know, I, I really wanna be a, an elite IRO," what, what are, you know, kind of, what is some of the advice that you give folks who are entering the profession? Or one of the things we talked about, um, with, with the other Matt, [laughs] uh, Matt Hall, uh, was, you know, making that transition from I'm an incredibly strong investor relations leader today, um, you know, kind of technically in the seat, and now I'm moving into, um, a highly impactful strategic leader at the board level and with the executive management team.

Um, so I've got the IR in my baseline, but now I'm moving to be kind of viewed as a broader base leader.