MasterChef New Zealand

it was dominant in terms of the way that we thought about constructing a slate of content.

I think if you go back to kind of Masterchef New Zealand days, you know, and that was very quickly a large part of the TV One schedule and that format was a large part.

There were definitely times where You know, there were reality shows on all three main channels and those three main channels were eating two thirds or more of the viewing audience at any given moment.

So here's my question.

No, they're not.

No, in, in actual fact, they're all quite nice, because when I used to do MasterChef, which when I was, you know, judging on MasterChef, you know, I was way bigger than I am now, and then you get sponsored by these flash people.

Oh, do you?

And they give you all the shirts, and you have to wear their clothes.