Market stall

Now, my guest today has learnt that lesson early.

Well, I guess, actually, I'm gonna say that she planned ahead so to avoid this being an issue, but she built a beauty brand from a market stall into a business that's generating more than $10 million in annual revenue, expanded it internationally, and secured the distribution through major retailers around the world.

Now, what I found interesting here isn't just how she grew the business.

It's how she avoided becoming dependent on any one source of revenue or any one channel of, of business.

And the great thing is that you're here to share your experience, your success, and, you know, just share with other people what went well, what they could be looking for, and how to improve.

And look, let's get straight into s-some of your background.

So a market stall in a suburban market, so Cherry Blooms was your original business, and weekend market stall.

I've spoken with a lot of people who have had those weekend market stalls, and really they're, they're just there every weekend, every weekend, just the same, I guess, grind, but not moving the business forward.