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Louis Silvers

Louis Silvers

American film score composer

Oct 21, 2026

3:36
Lou, what developments are you noticing within the primary life insurance market?
3:41
Well, I think there are two main trends going on in the individual life market or the primary life market.
3:47
One is direct premium has increased year over year.
3:50
Sales remain strong and continue.
3:53
Another is mortality rates have been decreasing ever since the COVID-19 pandemic.
3:58
Individual rates particularly have been trending downward since then.
4:02
There are several emerging trends to think about, and the exact impact is unknown at this point.
4:26
Are you noticing any investment trends among life annuity reinsurers?

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