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Lori Hoffman

Lori Hoffman

Professional Sales and Leadership Coach at Southwestern Consulting, and founder of Work As Worship, Inc.

Aug 21, 2026

3:56
Hmm.
3:56
And I really didn't wanna move to Colorado.
3:58
I was living in North Carolina [laughs] and I didn't wanna move to Colorado.
4:01
So anyway, long story short, um, after a temper tantrum where I literally broke down and had a, um, you know, just a pool of tears, I just was like, "God, you know, I can't not say n- yes to you." I mean, it's like I don't wanna go, but I know, like the prodigal son, I don't wanna go, but then I go, right? So I did, and, um, the opportunity, Jason, was to bring my dad's new faith and my seasoned faith into that business and into the-

18 MINS LATER

22:48
I like that.
22:48
And so, you know, the more we began to grow geographically in Metro Atlanta, the more people heard about it and wanted to be a part of it.
22:56
And so, um, I did a lot of recruiting and a lot of networking, and I was working with businesses, um, that were larger.
23:06
And I would meet these men and women who were businesses, you know, under 100 people or under, you know, um, 10 million in revenue.

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