Live Tinted, Inc.

I'm in my LA outpost.

Today's guest is Deepica Mutyala, the founder of Live Tinted.

I have known Deepica for almost 11 years, and I've watched her through so many phases of her business.

I am so excited for today's conversation, because we go deep on what a soft girl era is, how she finally had the moment where she was able to disconnect from the constant desire to be liked and admired, and how that's changed her perspective on not only running her business, but her personal happiness.

And I was so struck by your story.

Oh.

And I was obsessed with the video that clearly launched Live Tinted.

Isn't it crazy that that was in 2015, and it's still the thing that people are like, "You're the red lipstick girl.