
Lincoln Mark LT
Pickup truckWikipedia
4
MENTIONS
2
EPISODES
2
PODCASTS
Search complete. 4 mentions across 2 episodes found for "Lincoln Mark LT".
Oct 14, 2026
Mitsubishi's Fight for Survival, 2026 Volkswagen Jetta review, Lincoln’s Brand Future & AI’s $10 Trillion Gamble
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25:19Ken ChesterHOST
It was a beautiful looking thing, but it missed in the marketplace.
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25:23Ken ChesterHOST
They'd go a few more years, and Lincoln would try again with the Lincoln Mark LT. That's about 2006.
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25:29Ken ChesterHOST
Problem with that, it was a lightly, and I mean lightly, done over F-150, and everybody knew it.
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25:38Ken ChesterHOST
I could have made that truck sell because, one, authenticity.
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27:35Ken ChesterHOST
They'd go in half measures.
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27:37Ken ChesterHOST
They'd, okay, we'll improve it a little bit so we can differentiate before, but we're not going all the way.
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27:41Ken ChesterHOST
They never seem to go all the way or have the intestinal fortitude to stick it out, like with the Blackwood or the Lincoln Mark LT.
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27:51Ken ChesterHOST
I think there would have been a market for that, but they needed to do more investment.
Ford's Lincoln Problem: Too Much History, Not Enough Future
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3:33Ken ChesterHOST
It was a beautiful looking thing, but it missed in the marketplace.
K
3:37Ken ChesterHOST
They'd go a few more years, and Lincoln would try again with the Lincoln Mark LT. That's about 2006.
K
3:44Ken ChesterHOST
Problem with that, it was a lightly, and I mean lightly, done over F-150, and everybody knew it.
K
3:52Ken ChesterHOST
I could have made that truck sell because, one, authenticity.
K
5:41Ken ChesterHOST
Ford couldn't figure out how to differentiate Lincoln to the point where it could command that kind of money.
K
5:49Ken ChesterHOST
They'd go in half measures.
K
5:51Ken ChesterHOST
They'd, "Okay, we'll improve it a little bit so we can differentiate it, but Ford bu- we're not going all the way." They never seem to go all the way or have the intestinal fortitude to stick it out, like with the Blackwood or the, uh, Lincoln Mark LT.
K
6:05Ken ChesterHOST
I think there would have been a market for that, but they needed to do more investment.