
Lil Abelha
Co-founder and CEO of Kåduka, a Seattle-based trail running discovery platform; veteran product design leader with 15+ years in cloud, EdTech, FinTech, and OSS.
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Sep 18, 2026
355: 'The Kaduka Story', with Lil Abelha & Jason Santos
33:30
34:04
34:27
34:42

Mathias EichlerHOST
all trail style meaning people review everything and having the community grows on this sort of global level where everyone talks with everyone or is it more on this like I get my 15 friends all use the same app and we share run club style our own sort of routes and stuff what's your what's your thinking

Lil AbelhaGUEST
So different types of runners have different appetite for how much they want to get their publicity out there.

Lil AbelhaGUEST
Trail runners, as they age, they tend to want to get less of the external feedback and they start to look more internal, like Jason said, compared to themselves.

Lil AbelhaGUEST
And circles, and this is just research as humans in general, our circles just get slightly smaller, right? We go from clubbing with 30 people that we went to high school and college with and suddenly we have five friends.
15 MINS LATER